T-Mobile opens its first ever 2-story store on the Strip | Las Vegas Review-Journal (reviewjournal.com)
T-Mobile’s new Strip store houses more than than just phones and earbuds.
“We wanted to take the very best of T-Mobile and the very best of Vegas and marry them,” said Jon Freier, T-Mobile’s executive vice president of U.S. sales and operations.
The signature-style store, which employs 79 people and opened Thursday, takes over 9,000 square feet of space inside Showcase mall, near the intersection of Las Vegas Boulevard and Tropicana Avenue.
T-Mobile’s Strip store — the company’s fifth signature-style store after New York, Chicago, Miami and Santa Monica, California, but its first two-story one — replaces the Grand Canyon Experience gift shop.
Freier said the company decided last year to hold annual meetings for high-performing employees at different Las Vegas resorts instead of places such as San Diego and Miami.